MoveOn hits Bush in TV campaign
Posted: Friday, September 14, 2007 10:36 AM by Domenico Montanaro
Filed Under:
White House, Democrats
From NBC’s Domenico Montanaro
The liberal political action committee MoveOn.org, responsible for the “Gen. Betray Us” ad in the New York Times, will be up and running with an anti-war, anti-Bush television ad starting Monday. It’s the first in a series as part of a ‘George Bush: Betrayal of Trust’ campaign. The ad tries to make clear there is no change from Bush’s proposed way forward in Iraq to what the plan was before the surge.
“President Bush has betrayed the nation’s trust,” said MoveOn’s Nita Chaudhary in a statement. “He’s given us a sham draw-down plan -- 30,000 troops by next July is not a plan to end the war. No one is fooled by this. It’s just a political scheme to provide cover for Republicans and run out the clock to the end of his term.”
The ad takes a whiteboard approach to troop numbers in Iraq. As an announcer says, “Before the surge, George Bush had 130,000 troops stuck in Iraq,” the numbers 130,000 show up. The announcer continues, “Americans had elected a new Congress to bring them home.” Then the equation 130,000-130,000 = 0 shows up. “Instead, Bush sent 30,000 more troops.” The equation on screen: 130,000 +30,000 = 160,000.
“Now he's making a big deal about you guessed it...pulling out 30,000.” 160,000-30,000= 130,000. “So, next year, there will still be 130,000 troops stuck in Iraq.” 2008: 130,000 troops in Iraq.
**** UPDATE **** First Read has learned that the current ad buy is from Sept. 17 to 21 and will run on D.C. cable channels and CNN nationally for a total buy of $60,000. The New York Times ad was $65,000. That's not a bad amount of buzz for a relatively small ad buy.