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First Read is an analysis of the day's political news, from the NBC News political unit. First Read is updated throughout the day, so check back often.

Chuck Todd, NBC Political Director

Mark Murray, NBC Deputy Political Director

Domenico Montanaro, NBC News Political Reporter



McCain: 'Competing spheres of influence'

Posted: Tuesday, July 08, 2008 9:15 AM by Domenico Montanaro

MCCAIN: “Competing spheres of influence”
The New York Times’ Nagourney looks at the internal politics of the McCain campaign and mentions both Karl Rove and Mike Murphy. "After a period of relative calm on that score, it is becoming clear that his campaign is once again a swirl of competing spheres of influence, clusters of friends, consultants and media advisers who represent a matrix of clashing ambitions and festering feuds. The cast includes the surviving members of Mr. McCain’s 2000 campaign, led by Rick Davis and Mark Salter; a new camp out of the world of Karl Rove, led by the recently ascendant Steve Schmidt; and on the periphery, the ever-present Mike Murphy, Mr. McCain’s strategist in the 2000 presidential race who has been dispensing advice to the candidate to the annoyance of the other camps, and is the subject of intensifying rumors in Republican circles that he is about to re-enter the campaign."

VIDEO: As the RNC approaches, John McCain looks to clarify the official message of his campaign. A Race for the White House panel talks about how the Republican party will react.

And the New York Sun looks at the possibility of the return of Murphy. "The chief concern expressed about Mr. Murphy's arrival is that he might be an awkward fit with an operative from President Bush's 2004 campaign, Steve Schmidt, who took over day-to-day operation of Mr. McCain's campaign just last week in response to concerns that the operation was listless and failed to capitalize on a three-month head start over the Democrats. ‘I don't know if it could work or it could be incredibly combustive,’ a regular surrogate for Mr. McCain's campaign said of the potential pairing. ‘Steve is much more of a rapid fire, relentless, hammer-the-message-home-until-everybody-gets-nauseous, only-then-is-it-really-getting-through kind of guy. I think Murphy gets rapid-fire but he's very much into stagecraft and bigger thematic messages.’”

The LA Times looks at McCain's first post-shakeup event through the prism of advance. “[T]he advance team set up not one but three teleprompters to make McCain's often stilted delivery more natural. He still missed a few words, but appeared more practiced. Blue-and-white banners heralding McCain's ‘Jobs for America’ plan framed the stage and a large blue rug with the McCain logo gave the room a finished look. Technicians toned down the house lights to avoid drawing attention McCain's white hair.”

“There was even new music. The jarring mix of Abba and techno beats at McCain's events was replaced by songs from homespun country crooners -- Rascal Flatts' ‘Mayberry’ and Alan Jackson's ‘Tequila Sunrise.’ Though McCain fielded far-flung questions, he managed to hit his central themes -- which has not always been the case."

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Comments

Good.  Let's see Mccant's campaign self-destruct.  And if he's such a ditz that he needs three teleprompters and big banners, why are the Repigs running this doofus?
I don't see the big deal in the 'McCain campaign shake-up'.  All campaigns go through these things and unless there is some insider calling McCain the 'losing candidate' or something, it's really not a big story.

However, getting McCain more comfortable in front of a teleprompter is a big problem.  For him to appear human, that needs to happen - particularly since he's running against the best public speaker of our generation.

http://thepajamapundit.com/
Hehe...the chicken(hawks) come home to roost..mccain portrayed himself as the maverick of the republican party when it is easy to see that he is held captive by the same people who brought us Iraq, the Katrina aftermath, record setting deficits and debt, the terri schiavo mess, mark foley and the gayboy pages incident, jack abramoff and all the rest...
yes dim the lights so America cannot see his white hair, what else are they hiding?  next mccant will hire rove and make cheney his vp and continue 4 more years just like the last 8.
There is a proverb that states, 'do not think that your opponent is stead, because you have challenges. They have challenges too, but have no unity'.

The McCain camp suffer from what ailed the Clinton camp.
This is awful, that after 16 months, McCain still can not get a decent group of people surrounding him.
The mistakes he has made here, make me wonder what kind of an administration he will try to pull together?
Owl
On Morning Joe this morning, the entire Republican panel kept asking why Obama was only up 4 points in the Gallop poll. Shouldn't the REAL question be, why is McFossil DOWN 4 points when he clearly had a 4 month jump due to the extended Democratic Primary? His campaign has been a disaster so far and doesn't appear to be getting any better since they can't even figure out who's in charge. As with the Clinton failed campaign, one must ask, how, if you can't even run a simple campaign, do you expect to run the country? Especially when the Bush Administration has made such a mess of it during the last 7 1/2 years. No thanks. Give me the guy who has proven his leadership through a dynamic campaign and has run it effectively and efficiently throughout. Vote Obama '08.
"Mr. Maverick" purports to be different from GW Bush but then rapidly surrounds himself with the likes of Karl Rove and Steve Schmidt.  This is the same group with the same Bush agenda and McCain is more than happy to go along with the program.  Anything to get elected.  No matter how much McCain wiggles and squirms, sings and dances, he's still the same old Bushie he's always been.  Voting for McCain is voting for more of the same tired, disastrous Republican policies that have plagued this country since the 2000 election.  
Three teleprompters, so he can pretend to be looking in different directions while reading what someone else wrote for him?

This is a sad story for the former straight-talk maverick.
McFossil needs more than new music to inspire a nation. He should stick with the oldies of his era...........Lawrence Welk, the Big Bands, Tommie Doresey, you get the drift. Someone should ask him who Abba is and see what his repsonse is. I guarantee he won't know.
He better put on a flag label pin - hasn't had one on in weeks or maybe months. What's up with that?


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