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First Read is an analysis of the day's political news, from the NBC News political unit. First Read is updated throughout the day, so check back often.

Chuck Todd, NBC Political Director

Mark Murray, NBC Deputy Political Director

Domenico Montanaro, NBC News Political Reporter



McCain camp: Obama playing race card

Posted: Thursday, July 31, 2008 2:59 PM by Mark Murray

From NBC's Chuck Todd, Mark Murray, and Domenico Montanaro
Earlier this morning, McCain campaign manager Rick Davis released this one-sentence statement: "Barack Obama has played the race card, and he played it from the bottom of the deck. It's divisive, negative, shameful and wrong."

The statement refers to this Obama line yesterday: "So nobody really thinks that Bush or McCain have a real answer for the challenges we face, so what they're going to try to do is make you scared of me. You know, he's not patriotic enough. He's got a funny name. You know, he doesn't look like all those other Presidents on those dollar bills, you know. He's risky. That's essentially the argument they're making."

VIDEO: NBC's Andrea Mitchell talks with McCain campaign manager Rick Davis about the Republican candidate's new ad.

Obama's remark yesterday seemed innocuous. In fact, it's similar to what he has said many times before. "I know that I don’t look like the Americans who’ve previously spoken in this great city," Obama noted in last week's speech in Berlin.

Perhaps more important, Obama's remarks wouldn't have been seen as playing the race card if Davis hadn't issued this release. After all, the best way to play the race card sometimes is to accuse the other side of playing it.

Could you argue Obama has used the color of his skin as an attempt to garner votes? Yes. Could you also argue that some Republicans have played the race card? Yes. (See here and here and here.) And was it inevitable that race was going to play a role in this campaign? Yes.

But Obama's remarks yesterday seemed like an obvious observation; Obama was very subtle. Davis, though, decided to use a sledgehammer. 

Obama spokesman Bill Burton issued this statement: "This is a race about big challenges -- a slumping economy, a broken foreign policy, and an energy crisis for everyone but the oil companies. Barack Obama in no way believes that the McCain campaign is using race as an issue, but he does believe they're using the same old low-road politics to distract voters from the real issues in this campaign, and those are the issues he'll continue to talk about."

*** UPDATE *** Davis was on MSNBC during the 1:00 pm ET hour with NBC's Andrea Mitchell and defended -- with gusto -- his "race card" assertion. Mitchell played a clip of Obama at the town hall yesterday, and she asked Davis how it was Obama playing the race card.

"Well, I think it goes well beyond that," Davis said. "First of all, that was one of three instances yesterday that Barack Obama said the same thing in three different locations in Missouri. Secondarily, his campaign actively has been feeding to journalists all night last night and all day today, the notion that somehow something we have done in our campaign -- of which I could not identify for you today -- was somehow, had racial overtones. Third, liberal blogs all around the country were actively pursuing this this morning, which I can only assume didn't come out of the blue. And so, I just wanted to make it clear. And to be honest, I don't know how else you explain the quote that you just played other than to believe that somehow Barack Obama was calling something we'd done racist or something we had done with racial overtones. Otherwise I don't know what else he was talking about."  

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Chuck Todd, Mark Murray, Domenico Montanaro,

Gentlemen, Good for you. Blessings upon all your houses. Amen. The three of you have scripted wonderfully here. Thank you for pointing out the innocuous, (which means harmless, and inoffensive; for those of us reaching for a dictionary, like me), nature of Senator Obama's comments.

The neo cons want to have it both ways. They quite boldly tweak the narrative of Obama as being 'out of his place', (as in the front of the bus), but retreat to a place of hypocritical indignation when they are called on their shenanigans with righteous criticism.

Let me be one who proclaims Senator Obama innocent of these charges.

Typical Republican sleazy machine. Is that all McCain got? Playing the race card on Obama will not work.

John McCain as garden gnome.  And, he could always get work doing ads for Travelocity.com.

Here we go again! Will you guys at NBC please stop with the race crap already! Here is something for or polls:
I am 44yr old white, non-college, single mother, very bitter against my goverment, and news media's, I am voting for BARACK OBAMA and Oh yeah I LIVE IN OHIO! north east by the way! Barack Obama gets it, believe it or not, he understands the the United States can not go on this way any longer, it is time to stop worring about someones skin color or the ethnic back ground or religous beleifs, (see told you I was not a college grad my spelling is horrid) So take that and stick it in your pipe and smoke it!
Laura, Boston, MA - Obama did accept McCain's invitation, just not to all 10 town hall meetings that McCain proposed - that would have allowed McCain to control Obama's schedule after having had a head start of several months already. I don't expect joint appearances to reflect favorably on McCain.  
I carefully read Chuck Todd's comments and they seem be be fair and accurate.  It's the Pat B and Joe S, that turn a harmless Obama comment into something racist and ugly. It is MSNBC who allows racist comments of Pat and Joe to go unchecked.  Well written Chuck et.al. If your analyst could be just as good.  
Barack Obama campaign is on it.  All Barack Obama has to do is talk and people listen.

John McCain talk and people began to see - he has no idea about anything.

Only John McCain's surrogates will speak for him, because John McCain can not speak intelligently about what going on in his campaign...because he's not running it.

John McCain has no idea what his own people are doing, how in the heck, will he be able to run our country.

Thank you and GOD BLESS AMERICA
Like higher taxes? vote for Obama.  Like socialism/facism?  vote for Obama.  Like winning wars instead of losing them?  vote for McCain.  and on and on it goes.  Never vote on emotion.  That can lead to big trouble.  Which is what most of the obama backers are doing.  If you want to live in a communist country, or agree with the hard left and think that govt. needs to tell you what to eat, drink, when to sleep, when you can go shopping ect.  then obama is your man.  On his voting RECORD which is fact, obama voted 94 to raise taxes.  Go to work just so you can pay this atrocious beaurucratic govt more of your hard earned money.  Give em your home.  It's not yours anyway.  Give em your life.  That is how this country is working right now and you can see it.  It's right in front of your face.  Stop and think.  Who runs this country?  YOU do.  YOU are the boss of this country and YOU are the BOSS of govt.  ACT LIKE IT FOR ALL OF OUR SAKES!  Get rid of those in washington who want to tell YOU what to do.  They do not have that right no matter what laws they pass.  It is up to US.  WE are the true owners of this land and I for one am not voting for either one of those weasels.
Valeria Lindholm Duncan, OK 73533 (Sent Thursday, July 31, 2008 9:51 AM

I would hope that people on the right have the good sense not to throw their votes away on Barr. No matter what you think of McCain he is the anti-Obama vote, he is the anti-Obama vote, he is the anti-Obama vote! Send the Dems a message on their affirmative action/ diversity candidate! Vote for McCain as the anti-Obama vote which he is!
Paul A Trouve, Montague, NJ (Sent Thursday, July 31, 2008 10:34 AM)



Witness the mentality of domestic terrorists, who join militias when they lose elections. They are neo con republicans. There is nothing patriotic about them. They DO NOT love democracy. It is their way or, hell to pay.
The McSame campaign clearly understands that their nominee is up against a hard ceiling of popularity (approx 45%) therefore they MUST destroy the willingness of people to vote against the opponent.  I thought the campaigns of GW Bush reached the absolute height of ugliness, but of course all those same people are working for McCain as well...including Karl Rove pulling strings behind the scenes while Fox pays him to be an "analyst".
This is what's so frustrating about the McCain camp especially.  These sledgehammer attacks as using the "race" card, only puts up more divides and doesn't move us forward.  McCain camp, stop trying to divide for purposes of winning an election, and try providing us with substance that shows us you're dedicated to bringing us together.
The problems of this nation is obvious but does not take even an Obama to fix if we work together. Sad fact is that all Americans need a rock-star president FIRST to inspire everyone to work as a team rather than taking initiatives similar to that of our forefathers when they built this country.
This is pathetic. I can't wait for McCain to blow a fuse. I predict this election will be all but over when he does.
IT WAS THE "FOREIGN" WORD NEXT TO HIS FACE STUPID!
YOU DO NOT CALL THAT USING RACE? WAKE UP! WHAT DO YOU THINK WE ARE? BLIND?
It's funny how the press has been playing the Race Card since at least February, and that's cool.  You guys crack me up.  We are so screwed.
Have you listened to Rick Davis?! Boy, did he sound torqued, piqued, basically out-of-control. Andrea Mitchell couldn't get a word in edgewise. I would have been infuriated, trying to interview him in that state. The McCain campaign is losing their grip.
McCain is trying to drown Obama in a cloud of gnats. The Republicans played the race card a long time ago (or doesn't McCain remember the "terrorist fist jab" or "Obama Baby Mama"?)
Thanks Rick Davis!!!!

He said Barack Obama "won the election"

YEAH!!!!
Golly gee, and all this time i thought Barack was a very intelligent man with exordinary Judgement of Critical Importance to America's national security.Now i find out he's Not White.

Keep building those submarines with screendoor's GOP!

John Mccain & the Gay Ole Party, several fries short of a happy meal.
McCain is becoming increasingly desperate and even bizarre at times. I can't beleive the media is not calling McCain out on his "Festival of Lies."
The RNC is relying on low IQ low info voters in a big way again.  John McCain is on the verge of mental and physical breakdown and is possibly the worst candidate I've ever seen.  Vote Obama
Hei Teri from Ohio, you hit the nail on the head.  

Sen. Obama is different from the rest, he's intelligent, no he's brillant, and he is liked.  McSly, the GOP and the pundits are simply jealous...Obama has been one step ahead of everyone connected to this election and all the while taking the high road.

McBush will bring more of the same...we need and want change.  McOld bumbles his sentences, misspeaks and simply doesn't know his international facts.  McDesperate also lies and then forget he's lied!

The truth always catches up!

Everyone remember, without a solid middle class, the upper class will crumble.

Keep this up McCain, and you'll be headed to your long overdue retirement.
ANGRY ANGRY, MCCAIN"  If you don't agree with me on the Surge I will make up stuff"

EACH AND EVERY TIME WE SEE MCCAIN HE'S ANGRY JUST LIKE THE SENATORS IN THE SENATE HAVE BEEN SAYING FOR 25+ YEARS.  NO MATTER HOW HARD HE TRIES HIS TEMPER IS SHOWING.

MCCAIN SHOWED HIS TEMPEPR WITH ROMNEY HE FOCUSES IN ON HIS OPPONENTS AND GOES FOR THE THROAT, NO SUBSTANCE, NO PLANS, NO POLICIES

AMERICAN WE CANNOT AFFORD A PRESIDENT WITH THE "TEMPLER TANTRUMS THIS GUY THROWS DAILY"

McCain’s Temper

July 31, 2008 8:39
Hope Dashed (Again)
Posted by Joe Klein | Comments (23) | Permalink | Trackbacks (0) | Email This
A few months ago, I wrote that John McCain was an honorable man and he would run an honorable campaign. I was wrong. I used to think, as David Ignatius does, that McCain's true voice was humble and moderate, but now I'm beginning to think his Senate colleagues may be right about his temperament. From what I can gather, Mississippi Senator Thad Cochran, a Republican, reflected the views of many of his colleagues earlier this year when he said:


"The thought of his being president sends a cold chill down my spine...He is erratic. He is hotheaded. He loses his temper and he worries me."
The erratic nature of McCain's campaign seems to be confirming that judgment. The McCain I used to know would never have touted his own courage as he did a few weeks ago when he said:


"I had the courage and the judgment to say that I would rather lose a political campaign than lose a war.It seems to me that Senator Obama would rather lose a war in order to win a political campaign."
Courage is grace under pressure. McCain showed it when he was a prisoner of war, and on many issues--yes, even on his stubborn insistence that the surge would work--but he is not showing it now. He is showing flop sweat. It is not a quality usually associated with successful leadership….’




The McSame campaign clearly understands that their nominee is up against a hard ceiling of popularity (approx 45%) therefore they MUST destroy the willingness of people to vote against the opponent.  I thought the campaigns of GW Bush reached the absolute height of ugliness, but of course all those same people are working for McCain as well...including Karl Rove pulling strings behind the scenes while Fox pays him to be an "analyst".
Well McCain: When the shoe fits wear it, and Im' not talking about your $520 pair of shoes. I'm talking about every innuendo your campaign has made trying to paint Obama different. Let's see, we have traitor, and whimp and celebrity and arrogant and yes Black. Someone apparently made a false and misleading post that you were overheard without your knowledge on a hot mic making the comment that "Obama is sure a uppity n-----." I would bet both my arms and legs that you and some of your staff have really made such comments in private. The fact is you are a biggot McCain.
He doesn't look like the old guys on the money. Not only is he not white he is young. Maybe he just means he is different. Not old and stupid. Different is good.
Why would Obama play the race card?  To get the 2% of african americans that are not voting for him?  McCain had to inject race into it somehow and this is the closest he could get because the game was not coming to him.  
tj (Sent Thursday, July 31, 2008 3:08 PM)
++++++++++++++++++++++++++++++++++++++++
This is, of course, an excellent point. However, the outcome in Nov. depends on the votes of a bunch of poorly educated, white, low-information voters. I'm surprised McCain's ads aren't cartoons.
To the PUMA.  No if HRC had won we could discuss her latest money scam, her husbands affairs, and whatever other trash the ho could heave.  Drop dead PUMA
The media is really in the trash. All they do is rerun campaign ads by the candidates and then talk about it. And they call this journalism. The truth is its tabloid journalism and you get the same from reading the “National Enquirer’.  It really is sad to see how far American Journalism has fallen.
McCain played the race card when he voted against Martin Luther King day!
McUppity plays the "race card" card.  Uses a famous quote from the OJ saga to do it.  

Do you know how much it hurts when you drop a sledgehammer on your own foot?



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