ABOUT FIRST READ

First Read is an analysis of the day's political news, from the NBC News political unit. First Read is updated throughout the day, so check back often.

Chuck Todd, NBC Political Director

Mark Murray, NBC Deputy Political Director

Domenico Montanaro, NBC News Political Reporter



McCain: Can Obama 'help your family?'

Posted: Wednesday, August 06, 2008 10:05 AM by Domenico Montanaro
Filed Under:

From NBC's Mark Murray
A day after his campaign announced it was airing its first positive TV ad in weeks -- even though there were signs that there wasn't much money behind the ad, given the campaign's silence on where it's running -- the McCain camp is back up with a new negative TV ad.

As with the Britney-Paris ad, it calls Obama "the biggest celebrity in the world" (despite McCain's own appearances in "24" and "Wedding Crashers" and a TV movie about him), and it also hits Obama on taxes and spending.

The campaign says the ad be cycled into its buy in CO, IA, MI, MO, NV, NH, NM, OH, PA, VA (NoVA) and WI.



The script:
ANNCR: Is the biggest celebrity in the world ready to help your family?
The real Obama promises higher taxes, more government spending. So, fewer jobs. Renewable energy to transform our economy, create jobs and energy independence, that's John McCain.
JOHN MCCAIN: I'm John McCain and I approved this message.

*** UPDATE *** Obama spokesman Bill Burton emails this response to McCain's latest ad: "Is the biggest proponent of George Bush's tired, failed policies ready to bring about change? Another day brings another dishonest attack from John McCain. While Sen. McCain knows that Sen. Obama has proposed cutting taxes for 95% of American families, what he's not telling us is that he wants to give $4 billion in tax breaks to the oil companies, continue giving tax breaks to corporations that ship our job overseas, and provide no direct tax relief for more than 100 million middle-class families. It's time to retire these old policies and bring new energy to America."

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Comments

Keep at it John.  These posts prove that the general public is glassy eyed, star-struck (obviously, not "stars and stipes struck")  Those of you who think that Obama is a great leader should move to Europe where his policies are in step with the far left norm.  How is he going to unite the US when he has NEVER worked across party lines?  He is farther left than Ted and Hillary...
I will ask again, did NBC receive money to run this ad? If not, why are you running commercials for either campaign? Why bother raising funds when all they need is an IMovie and some spare time, and bam, it's on TV for free!  
The ad is probably not running anywhere except on your web site. If the campaign isnt willing to tell you where the ad is up, you shouldnt be providing the free publicicty.


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