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First Read is an analysis of the day's political news, from the NBC News political unit. First Read is updated throughout the day, so check back often.

Chuck Todd, NBC Political Director

Mark Murray, NBC Deputy Political Director

Domenico Montanaro, NBC Political Researcher



Obama ad responds to negative turn

Posted: Sunday, October 05, 2008 10:10 AM by Mark Murray
Filed Under:

From NBC's Mark Murray
A day after the Washington Post reported that the McCain campaign was preparing negative attacks on Obama -- and after Palin said Obama was "palling around" with '60s radical Bill Ayers -- the Obama campaign has released a new TV ad calling McCain "erratic" in dealing with the economic crisis and "out of touch" when it comes to the economy.

Video: As the economy worsened, so has Sen. John McCain's poll standings. But as NBC's Lee Cowan tells us, in politics, a month can seem like a year.

"No wonder," the announcer says, "his campaign’s announced a plan to 'turn a page on the financial crisis'…distract with dishonest, dishonorable 'assaults' against Barack Obama."

Script:
ANNCR:  Three quarters of a million jobs lost this year.
Our financial system in turmoil.
And John McCain? Erratic in a crisis. Out of touch on the economy.
No wonder his campaign’s announced a plan to “turn a page on the financial crisis”…distract with dishonest, dishonorable “assaults” against Barack Obama. 
Struggling families can’t turn the page on this economy…and we can’t afford another President who’s this out of touch.
Barack VO: I’m Barack Obama and I approve this message

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Comments

Mccain and the republicans have nothing but
lies, distortions and attacks.
They certainly cannot run on accomplishments
as their policies have almost destroyed our
country.
One diaster after another.
The American voters are too intelligent to
believe or support anything any republican
tells us.
ENOUGH!!
Good response. Hardly a negative ad especially since the authentic frontier gibberish we're hearing lately being parroted from Axis Sarah's mouth IS dishonorable (AND pathetic AND desparate).
Another great ad by the Obama/Biden campaign.  "Bush Hugger" McCain has to throw the toilet at Obama because he can't talk about the issues, especially Economics.

There's this awful stench in California today, coming from down south.  Oh it's "Sinner" Sarah violating our air quality standards from rotten orange county.

Fee Fi Fo Fum I smell the blood of a stinking republican!

Go Obama/Biden 08/12!
MSNBC -
get that headline: How captivity shaped John McCain
off the front page.
Stop running on what was.  Lots of people were POWs that do not need to be the president.  He is a crook and his POW record is not as heroric as he would have you believe.  Do your research.

As far as the AYRES stuff, Obama was 8 (E-I-G-H-T) YEARS OLD WHEN HE WAS SUPPOSED TO HAVE COMMITTED A CRIME.

He is now a well respected educator and good citizen.

Does mccain or palin REALLY want to start opening up doors of who you said hi to (or had affairs with, or troopergate, or kid having a baby and saying its your, or KEATING and your birthday parties...  Do they REALLY ant to go there.

Bringing up a person that may or may not have done something when he was 8 years old is another ridiculous ploy that has been tried and will once again FAIL.

Good move.  Get out in front of the McCain attack machine with the truth.  We knew this was coming once the polls started moving in Obama's direction.  It's the only thing they know because it worked so well for them before.  It's time for us to show that the politics of fear and smear won't work any longer.  McCain/Palin are the past.  Obama/Biden are the future and they WILL WIN!

Obama/Biden '08!

jawillie.blog.com
That's exactly the right thing to do. The Ayers thing is demonstrably false (it has been independently fact-checked as such) and Obama needs to keep hammering the campaign back to the central issues that matter to America. John McCain has sold the last remaining shred of his dignity and honor in a futile effort to win a presidency that he daily proves he doesn't deserve.

People are often cynical about political campaigns - well, I would submit that this is one campaign that has done a real good job revealing the character of these two men.
The "Bush Hugger" McCain campaign is the small minded campaign for small minded people.

Only Obama/Biden can talk issues instead of character assasination.  I just love how desperate the false mavericks are becoming.

Hey how about that, David Gregory, Alex Witt and Chuck Todd are fellow Dodger fans!  Hey Chuck Dodgers will win the World Series just before Obama wins the World Series of Politics!

Go Dodgers!
Go Obama/Biden 08/12!
I do wish McCain/Palin would use factcheck.org more often but I guess it is easier to just continue with the lies.
We fight fire with ice water.
   Obama/Biden  08
Keating 5, Keating 5, Keating 5
Witchdoctor-healing preacher, witchdoctor healing preacher.

See, we can do it too, but realizing this is a serious election all we have to do is let the erratic old man and the completely inept animal abuser hang themselves.
McInsane and Palin have gone to new lows in this campaign.  It is pathetic that they have resorted to smear tactics.  It is so obvious that they are unable to win with their policies so they have to resort to slander.
This story is old and untrue. I lost my health insurance this week along with my kids. I don't know what to do now. This kind of stuff is not helping my vote for republicans which I am one. This has to stop! I am not fooled by Palin. I could of did the same thing as her at the debates I can remember things like a script also.That is why she did not answer questions because it is not what she had memorized. This is a joke! All of it mainly the media. This is the worst media coverage I have ever seen. I guess any idiot can do this job.
desperation looks good on them.
I have a re3al problem with this turn of the McCain camp when they and Gov Palin forgets to bring up the fact that her husband the first was and may still be a mebmer of a group to succed from the united states if that is not a plot to over throw the government of the united states I dont know what is and as for the actions of a guy that was over 40 years ago that was about the war I think is really reaching . I does trouble me that the Gov allows the first dude acceass to such high level information as VP or OMG the President what access will he have and what level of advice or role will he have on her this scars me more then benladen or Iran could ever
EXCELLENT!!!!!!!!!!!!!!!!
If this "erratic in a crisis" comment has traction,, Obama owes alot to Reid and Pelosi for putting McCain in a bad position.  

McCain could have responded to Reid and Pelosi calling for his help by getting involved or stay on the sidelines.  McCain made the right choice but, he opened himself up to this line of criticism.  

Well played move by the Democratic leadership.  

Hard to believe we are in position where a candidate who says "call me if you need me" is viewed more favorably for handling this crisis.
Go Obama/Biden..... Dont waste any time answering these clowns, Im amazed that the American people aren't more feed up with these tatctics.
Great ad! This says it all.Thats all McCain has left. How sad.
Obama has proven himself. His story has been an open bokk for nineteen months.  Palin has only been known five months and what she brings to the table is how inept she is ,under investigation, refusing to answer supoenas, pregnant teenage daughter,lying about the "bridge to nowhere" having an affair, and all her other baggage, like her witch craft, praying preacher and she has the audactiy to throw stones?
It's obvious McCain is deperate, grumpy and a true racist. What about his associations, his infidelity and many other thngs he lacks. As it is said, water seeks its level and he found that when he found Palin.  Neither have credibility, he does have a litlle class as oppose to Palin who is obviously trailer trash.
Neither one are smart people. If Palin was smart, she would be glad to answer questions from the media instead of critizing them. Katy Couric is a genius compared to these two morons.When you don't have answers, you attack to distract!
I can't believe americans are falling for this type of leadership again. If they do, then they deserve what they get, ZERO! It is time now to elect a HERO
OBMA/BIDEN
awesome ad. I'm a republican and I am ashamed of my party for nominating John McCain. I will be proud to cast my vote for Obama/Biden!
The John McCain that once was honorable and a "maverick" has become one of the most desperate and sleazy of all politicians in this election and other elections.  He wants to win so bad that he has left his honor behind.  

Palin should be careful who she slings false accusations about relationships - wasn't she "anointed" by an extremely controversial minister from Kenya who chases women out of town who he declares are witches?  

So, I guess we can say that the McCain/Palin campaign is putting witch hunting, slanderous remarks and falsehoods ahead of dealing with the drastic problems this country faces.

MCcain/Palin puts themselves first and the country somewhere down a long list of them first.

Desperate men take desperate actions, and John McCain has proven this is his dangerous way of acting.  He claims to be a man of honor, while I see a immature desperate act after another deperate act.  Is it not better to lose with honor John?
Obamas idea is to stay focused on the topics, Ayers is old news that we have all heard about. But yesterday I came into the middle of a interview on fox and while the Obama supporter tried to talk about healthcare and taxes he was cut off and badegared about ayers,finally the Obama supported said the if Mccain wants to play like that we can talk about Keating, about some reported that was blowned up in his car and several other things, and the fox reporter just went silence. So I would like to know more about mccain back ground all we hear is his war record and how his has voted why do you knoe do some investigate reporting  
That ad is ok but again too soft.
Obama has to learn to hit back harder than that.
We will NOT be "Swift-boated" ever again.......
This country is going to hell in a handbasket!  With absolute disrespect to Gov. Palin, you are a complete moron!  I am smarter than you and that is not a compliment.  Sen. McCain sold his soul to the devil and soon enough the devil will call in his marker.

All the Ayers, Rezko, Wright garbage has been played out.  Know one is going to change their minds based on this stuff.  It reeks of desperation.

I have been to an Obama rally and left feeling better about myself, about my country, and about my two year old son's future.  I wonder what the people leaving the Home Depot Center felt yesterday?  Maybe like the Nazi's felt after Hitler spoke at a rally.

That is the fundamental differance between Dems and Repubs, a hopeful feeling.  Obama/Biden is about 'us' and what we can do to fix this mess.  McCain/Palin is about 'I'.  I need to be scared, I need more guns, more money, more gas, bigger house, everything is about 'me'.

If Sen. Obama can't win in this climate against these candidates it will never happen, and it will be very depressing, and all hope will literally be lost.
Negative ads work by suppressing the vote.  Obama's ground game and the intense interest of his supporters make this a non starter in this election.  The current polling is still underestimating the Obama vote because of the methodology that skews toward "likely" voters.  So many new voters, the young and minortities, are not accounted for by this methodology that will bring a larger Democratic victory than the polls expect.
At least it is the truth! The American people can not afford to turn their backs on real issuses such as economy, health insurance, employment or anything to do with our families. Our families are the ones who are suffering; and there isn't anyone who can say that it does not exist. McCain/Palin can fool some of the people some of the time; but they can't fool all of the people all of the time. We are talk-ing about real people and real issues, and it is time that McCain/Palin realize and understand what is going on in the United States now not yesterday or 25 years ago. And truth be, McCain/Palin are not giving the American people anything to look forward to than other than what George Bush have given us; God forbid we will not be able to stand another 4 years of the Republican party.
I hope this debate isn't already staged. McCain paid people to attend his Town Hall meetings.
It's now wonder he knew the answers to the Rick Warren Forum. He wasn't even smart enoug to play it off.
I hope somebody schools me because I don't think finishing a Naval Academy is the same as graduating from a four year college and to boot finish there in the bottom of his class. Palin took six years just to get a BS. What are we saying to our children and grandchildren that meodcrity rises?
How is it ok to essentially call Obama a terrorist (already a dirty rumor because of his middle name) but feign outrage at "lipstick on a pig". McCain clearly is desperate and certainly has proven he does not run the honorable campaign that puts the country first. Anyone who is at ease with spreading lies and bending the truth along with making a gimmicky, strategic vp pick clearly is a selfish, self-absorbed ego maniac.
We can't afford four more years of the same old crap!
I'm Stacey and I approve this message.
come on obama bring up the keating 5 and every other lie mcnuts has told.
This ad reflects the profound difference between the Obama and McCain campaigns.  Obama's ad speaks to the real concerns of the American electorate; the Palin/McCain attacks speak to their prejudices.
While it feels good to think that Senator Obama will get down and dirty with McCain...it feels better knowing that he will stick to his message and just remind folks that McCain is only being mean and nasty.

Obama/Biden 08
Thanks Mr President, Keep them in their sewer, Time to take our country back
Keep hitting back, Barack.  McCain's toast.  It might be worth it to remind America that McCain was one of the original Keating 5.  That his loyal advisors are all in the tank for big business and big oil.  And that his flippant, spontaneous reactions is exactly what we don't need in a president.  
We, Dem.s knew that the 'low down' and 'dirty' would come.  This time I don't believe they will succeed.  I'm glad.  Maybe when McCain loses this election in spite of his wallowing in the mud with the pigs the Rep.s will figure out that this type of crap don't fly with folks...
MCCain can TRY to distract with his assults but the American people see through his tactics.
Half of the American people believed the fear shoved down there throats in the last election, that fear got us where we are today in this country, now the same tactic of FEAR is being used again. The only thing the American people have to fear this election is the McCain/Palin ticket.
Sticking to the issues is what the American people want, and if McCain wants to do otherwise it will cost him the election, and rightfully so.

It is funny how Obama is talking about the problems, Mccain is talking about stupid stuff that will not help the crisis. Come on! With all the problems we have do I want to hear how they are going to fix them or how they want to trash the other. I guess this is what we get when the other side is losing so badly.
Yes!!! Attack the attack ads!!
Good for Barack Obama.  I hate seeing this campaign go negative.  We want to know who would be looking out for our best interest, not who can be the best at slinging mud.  I hope McCain can get over this as this in no way to win.  I would not want him for my President if this is how he won. Stick with the issues.
I have lost respect for John Mccain. I was an independent voter and now I will vote for Obama. This is very sad.

God bless America!

I think McCain and Palin are reaching for votes. They need to grow up and act like adults and go after the real issues. The economic crisis, the war in Iraq,foreign affairs etc...McCain is stooping to Palin's level calling the american people average Joe six packs or hockey moms grow up.....Have Palin and McCain always been so rightous and perfect and only associate with so called respectful people, I'm sure have skeltons in their closets..Who cares the past is the past move on. Stop reaching and give substance to who and what you are, and plan to do to help america get out of this mess we are in thanks to the Bush regime. Vote Obama and Biden real change.
Erratic? When Russia invaded Georgia it took Obama 3 separate attempts before he came up with a conclusion that was was McCain had been saying all along. People talk about Palin not knowing enough, do we really want Obama in the presidency when he insists the UN Security council come up with a resolution to resolve the russia/georgia mess. He didn't know that Russia had veto power. Now that's dangerous. Isn't he and Biden members of the foreign security commission? Now that's even more scary.
Obama's criticisms of McCain are relevant to choosing a president.  By contrast, McCain intends to use guilt by association -- that having ever crossed paths with a disreputable person is to be condemned.  Hey, McCain, how many times have you crossed paths with, directly endorsed, and campaigned for Bush.  You helped to vote our economic problems into being.  Your associations with neocon ideas and with Bush are the real condemnation.
it is a shame that republicans dont have anything good to say but lying,bringing mediocres out to govern,so that they can further put us in depression,i cant imagine the combination,2 bottom of the class people,who lack common native intelligence but some stupid ideological talking point,it is sicknin
It is time to end the "got ya" forms of attack. and Give the American voter a clear picture of what the future plans( in detail) are for change.Contary to  to what one group feels it will be difficult to erase  disregard the past 8 years without clear vision of the future plans.
Correct Obama positive McCain negative.
Desperation sets in for McCain!
Coming to your town soon:

"The McCain/Palin Dumb and Dumber Tour '08!"



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