ABOUT FIRST READ

First Read is an analysis of the day's political news, from the NBC News political unit. First Read is updated throughout the day, so check back often.

Chuck Todd, NBC Political Director

Mark Murray, NBC Deputy Political Director

Domenico Montanaro, NBC News Political Reporter



Coleman 'will pull down negative ads'

Posted: Friday, October 10, 2008 1:49 PM by Domenico Montanaro
Filed Under: ,

From NBC's Chuck Todd and Domenico Montanaro
This is one way to respond to an uneasy electorate. Fascinating decision and ploy...

From a Norm Coleman, incumbent candidate for U.S. Senate in Minnesota, press release:

“As of today I am suspending all negative campaign ads and am calling on those who support me to do the same,” Coleman said.  “I’m doing this for two reasons. First of all, this is a terrible time for so many people with the financial crisis – with real concerns and fear about people’s jobs – about their life savings – and their children’s future and education -- when we are all bombarded with negative messages of real consequence. At times like this, politics should not add to negativity – it should lift people up with hope and a confident vision for the future. And second, I decided that I was not all that interested in returning to Washington for six years based on the judgment of voters that I was not as bad as the other two guys.  I want folks to vote for me, not against the other guys.

“I have directed my campaign this morning to begin the process of immediately pulling any negative ad that I am personally responsible for approving -- I am also issuing a press release today calling on those who chose to weigh in on this race to honor my call for only positive ads.  The fact is, there may be ads in the pipeline- fundraising letters -- direct mail -- YouTube or Web videos or other campaign messages that will filter out into the public over the next several days.  I raise this because I want to avoid being caught up on a technicality while the good faith effort is being made to pull these ads down.

“At a time when we need unity, people want hope and that’s what I have offered and acted upon my entire life in public service. As many people know, my theme when I was running for election as Mayor of Saint Paul was that Saint Paul’s best days are yet to come.  My mantra was hope plus confidence yields investment. And, I was right. Today, people need hope and a more positive campaign is a start.” 

*** UPDATE *** As MSNBC's Adam Verdugo points out, interesting timing for the ad, considering this, per Hotline: A Minnesota Public Radio News/University of Minnesota poll showed:

Who Is Running More Negative TV Ads?
N. Coleman 48%
A. Franken 21
No difference 23

*** UPDATE 2 *** Franken's campaign responds:
"From the start, our campaign has focused on the change Minnesota needs. And we will continue to focus on our competing views of how our country has gone in the wrong direction, how we can curb the influence of special interests in Washington, and how we can get out of the tough economic situation we're now in.

"Given that this week's polls are clearly showing that Minnesotans are sick of Norm Coleman's campaign of character assassination, today's stunt rings as a cynical ploy designed to change the subject and avoid scrutiny of his own record. It's like an arsonist burning down every house in the village and then asking to be named fire chief.

"It's worth noting that even in his own statement, Norm Coleman makes it clear that he intends to continue attacking Al Franken. But we are proud of the campaign we've run, and we will remain focused on talking about the issues that matter to Minnesota and the change Al Franken wants to bring to Washington."

MAIN PAGE

Email this EMAIL THIS

Comments

Hail Mary!
Guess he won't be introducing any McCain/Palin rallies.
Coleman is about to get punked by Al Franken anyway. I soppose it doesn't matter what he does now, so maybe he's trying to un-taint his legacy? I wish Johnny Rotten would do the same ....
Wow, if this is legitimate, I give Norm Coleman full credit for showing true leadership and truly putting country first.
Nobody on the Red side would EVER agree to this.
Bravo!  The hate mongering has to stop!  I can only hope that Mr. Coleman's message is sent on to the rabid pitbull & her associate before real harm is done to our country if it isn't already too late!  I'm am so totally disgusted with the turn of this election, I feel physically ill at times!  Are we seeing the demise of the United States?
From the GOP??  Chris Matthew says, "HAAAAHHH!!!"
But who buys your suits? That's what the people really want to know.
Have you seen any of Franken's ads ?- they are excellent.

Especially the bowling alley guy
I don’t trust Coleman in the least, but this is a really smart move.  I hope Franken follows him.  Here in Minnesota everyone I talk to is sick to death of the mudslinging.

I think it’s interesting that Coleman says he wants to offer hope.  This is typical of his hitching his wagon to whatever rising star of the day might be on the horizon.  

Nice concept.  Problem is, you should have started your campaign this way.  Instead you used negative ads until the become politically inconvenient.  
WOW I see the GOP is getting nervous. Can't close Pandora's box, huh ?.
Sen. Colemen is a George Bush clone.  He knows his chances are slipping away in this election.  He has nothing to offer but fear. Al Franken on the otherhand is for hope and change in this state.
I appreciate Sen. Coleman for this decision.  While I haven't always agreed with is political positions, his decision shows a willingness to stand on his own merit and force (at least from his angle) the discussion on the issues that are effecting us all.  I am sure many will find alterior motives behind this decision, but the end result is an election policy that is necessary if we are to effectively make decisions as a voting public that effect our daily lives.
Amen.  Now, that's the way to do it!  Someone please forward this to the presidential candidates.
Here we may have a candidate for Profiles of Courage. Smart decision. But the big question for McCain and most republicans is..."What else it there to run on". Republicans are on the wrong side of the economic issue, the energy issue, and the wars. This must be a viewer of CNN who watched the viewers response when McCain went negative.
Perhaps he is realizing that the American people no longer want negativity in a time where issues matter so much!

Feel free to comment:
http://lastofourkind.blogspot.com
Well said.  By poking at the other guy, the message is "This guy is bad, so vote for me because I'm not as bad."  Whereas the message should be "This is why I'll do a fantastic job" and "These are my policies and this is how they'll help."
Will he return all those suits, too?
Didn't he do the same thing last time around after Wellstone's plane crash?  
Honorable ! I call that the "Obama Effect of Decency in American Politics". This shows strength and leadership - from Coleman and Obama.
Too Late
Gross
Old
Party

member
Wow, now there is a man who "gets it" !!
And... well... for someone accusing my opponent of being dirty, it turns out, behind Ted Stevens, I'm probably the #2 dirt guy in the Senate.

So... since more and more of my own warts are being exposed, I'm, uh, going to just let all things Franken go now.

http://www.rodneyhopper.com


SEND A COMMENT

PLEASE READ: All comments must be approved before appearing in the thread; time and space constraints prevent all comments from appearing. We will only approve comments that are directly related to the blog, use appropriate language and are not attacking the comments of others.

Message (please, no HTML tags. Web addresses will be hyperlinked):

TRACKBACKS

Trackbacks are links to weblogs that reference this post. Like comments, trackbacks do not appear until approved by us. The trackback URL for this post is: http://firstread.msnbc.msn.com/trackback.aspx?PostID=1528771

First Read e-mail alerts


Sign up for First Read alerts
The first place for key political news and analysis

Syndicate This Site

Add First Read to your news reader:
live.com xml
myyahoo msn
bloglines newsgator
google