McCain: The 'insurgent' ad campaign
Posted: Wednesday, October 29, 2008 9:20 AM by Mark Murray
The New York Times writes about McCain’s advertising blitz in key battleground state markets. “Unable to match the Obama juggernaut, Mr. McCain is making a last stand in towns he needs to win, like this one [Norfolk, VA], where he and the Republican National Committee have combined resources to advertise as heavily as Mr. Obama, who has not needed similar help from his party. The situation is similar in Cincinnati; Harrisburg, Pa.; and Richmond, Va., which are among the places where Mr. McCain has tried to match Mr. Obama.”
“Analysts say he has little choice. ‘If you’re the McCain campaign, there are two columns right now in your thinking: places you have to win and places you need to win,’ said Evan Tracey, the chief operative officer of CMAG, a company that monitors political advertising. Translating that into laymen’s terms, Mr. Tracey said, ‘You don’t have to eat, but you need to breathe.’”
Salon's Shapiro pens a piece that is sure to become CW on McCain very soon. The thesis: The McCain of 2000 would be in much better shape in this election than this McCain.
The health-care issue continues to be one that the McCain campaign is getting clobbered on. Yesterday, the campaign found itself on the defensive ... AGAIN.
The AP lists the Republicans questioning McCain, campaign decisions, or straying off message, including Palin, former Pennsylvania Gov. Tom Ridge, former South Dakota Sen. Larry Pressler, Rep. Paul Ryan (WI), Arizona Sen. Jon Kyl, Scott McClellan and former Reagan Solicitor General Charles Fried (who asked "that his name be removed from the several campaign-related committees on which he serves. Fried said chief among the reasons 'is the choice of Sarah Palin at a time of deep national crisis.'")