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<?xml-stylesheet type="text/xsl" href="http://firstread.msnbc.msn.com/rss.xsl" media="screen"?><rss version="2.0" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:slash="http://purl.org/rss/1.0/modules/slash/" xmlns:wfw="http://wellformedweb.org/CommentAPI/"><channel><title>The brand called Obama </title><link>http://firstread.msnbc.msn.com/archive/2008/03/27/829196.aspx</link><description>
From NBC's Lauren AppelbaumIn next month's Fast Company, Ellen McGirt examines the Obama campaign as an emerging successful business model. McGirt both investigates how Obama’s campaign approach challenges both conventional political assumptions and</description><dc:language>en-US</dc:language><generator>CommunityServer 2.0 (Build: 60608.1)</generator><item><title>The brand called Obama </title><link>http://firstread.msnbc.msn.com/archive/2008/03/27/829196.aspx#829243</link><pubDate>Thu, 27 Mar 2008 20:07:59 GMT</pubDate><guid isPermaLink="false">8a5d2dbc-a0e4-4c7a-979f-3188051f228e:829243</guid><dc:creator>Pat, Boston, MA</dc:creator><description>It's a different generation coming up - at least Barack Obama uses his head and challenges himself.&lt;br&gt;&lt;br&gt;All I see right now are a bunch of profit-driven, self-involved selfish baby boomers who turned into everything they hated in the 1960's.&lt;br&gt;&lt;br&gt;And now everything in this country is broken. Everything. Except for the profits of Halliburton and the corporate media.</description></item><item><title>The brand called Obama </title><link>http://firstread.msnbc.msn.com/archive/2008/03/27/829196.aspx#829262</link><pubDate>Thu, 27 Mar 2008 20:10:45 GMT</pubDate><guid isPermaLink="false">8a5d2dbc-a0e4-4c7a-979f-3188051f228e:829262</guid><dc:creator>Kaye,NC</dc:creator><description>And here my dears, is the proof of the ultimate differences in the two of them and the exact reasons why he has gained such support from such diverse groups. &amp;nbsp;Welcome to the 21st century. &amp;nbsp;</description></item><item><title>The brand called Obama </title><link>http://firstread.msnbc.msn.com/archive/2008/03/27/829196.aspx#829267</link><pubDate>Thu, 27 Mar 2008 20:11:07 GMT</pubDate><guid isPermaLink="false">8a5d2dbc-a0e4-4c7a-979f-3188051f228e:829267</guid><dc:creator>Martin</dc:creator><description>&amp;quot;McGirt also writes the Obama campaign oversees the content posted on its Web site and responds to posts on other sites&amp;quot;.&lt;br&gt;&lt;br&gt;Now we know who pays for all the Hillary bashing on this site! &lt;br&gt;&lt;br&gt;Obama go - home!&lt;br&gt;&lt;br&gt;Hillary for President!</description></item><item><title>The brand called Obama </title><link>http://firstread.msnbc.msn.com/archive/2008/03/27/829196.aspx#829273</link><pubDate>Thu, 27 Mar 2008 20:11:32 GMT</pubDate><guid isPermaLink="false">8a5d2dbc-a0e4-4c7a-979f-3188051f228e:829273</guid><dc:creator>Martin</dc:creator><description>&amp;quot;McGirt also writes the Obama campaign oversees the content posted on its Web site and responds to posts on other sites&amp;quot;.&lt;br&gt;&lt;br&gt;Now we know who pays for all the Hillary bashing on this site! &lt;br&gt;&lt;br&gt;Obama go - home!&lt;br&gt;&lt;br&gt;Hillary for President!</description></item><item><title>The brand called Obama </title><link>http://firstread.msnbc.msn.com/archive/2008/03/27/829196.aspx#829277</link><pubDate>Thu, 27 Mar 2008 20:12:04 GMT</pubDate><guid isPermaLink="false">8a5d2dbc-a0e4-4c7a-979f-3188051f228e:829277</guid><dc:creator>tootired Ill</dc:creator><description>I'd buy a bobble head of him. He is a marketing genius, and he pickes people who reflect that. The country is a business, and it's a shame that we continue to fund projects that don't work, plans that only encourage more spending on futile programs, and seem to have no idea how to get out of a country WE DON'T OWN. Any business that spent this amout of money on a pipe dream, would have that pipe stuffed. Back to the people he surrounds himself with. Isn't that what it's all about? He can't solve everything, but his people can work towards the best solution. At this point, it seems Hillary is surrounded by people who couldn't care less about us, out here, or the country as a whole. It's about her, and her rightful due. I think she is over due to get out.</description></item><item><title>The brand called Obama </title><link>http://firstread.msnbc.msn.com/archive/2008/03/27/829196.aspx#829285</link><pubDate>Thu, 27 Mar 2008 20:12:50 GMT</pubDate><guid isPermaLink="false">8a5d2dbc-a0e4-4c7a-979f-3188051f228e:829285</guid><dc:creator>fran, Wash. DC</dc:creator><description>It goes to show you that he can manage his campaign well. What a leader we have!</description></item><item><title>The brand called Obama </title><link>http://firstread.msnbc.msn.com/archive/2008/03/27/829196.aspx#829306</link><pubDate>Thu, 27 Mar 2008 20:15:16 GMT</pubDate><guid isPermaLink="false">8a5d2dbc-a0e4-4c7a-979f-3188051f228e:829306</guid><dc:creator>AMG --- author and web developer</dc:creator><description>As a web professional myself, I have watched the Obama website and campaign with my jaw dropped to my keyboard for several months. This has been one fantastic show, one that draws on all the cutting-edge tech best practices yet articulated in my field. And the best part is, when Obama becomes President of the United States, he will bring all these best practices to bear on our government---that will be one of his best contributions to our countryl!</description></item><item><title>The brand called Obama </title><link>http://firstread.msnbc.msn.com/archive/2008/03/27/829196.aspx#829312</link><pubDate>Thu, 27 Mar 2008 20:15:50 GMT</pubDate><guid isPermaLink="false">8a5d2dbc-a0e4-4c7a-979f-3188051f228e:829312</guid><dc:creator>Bonnie</dc:creator><description>This is what has drawn me to Obama. &amp;nbsp;He is the future. &amp;nbsp;We have to look at new ideas and new ways of doing things. &amp;nbsp;We have to bring everyone to the table and brainstorm for Gods sake. &amp;nbsp;Norman Vincent Peal said something to the affect that every problem has the solution hiding somewhere within it, if we just start looking at possibilities outside the box. &amp;nbsp;This is what true leaders from all walks have, that ability. &amp;nbsp;There is something in the air. &amp;nbsp;I feel it. &amp;nbsp;It's a breath of fresh air coming to those old dry, dusty and hateful halls of Washington. &amp;nbsp;Get ready world, for President Barrack Obama.</description></item><item><title>The brand called Obama </title><link>http://firstread.msnbc.msn.com/archive/2008/03/27/829196.aspx#829318</link><pubDate>Thu, 27 Mar 2008 20:16:16 GMT</pubDate><guid isPermaLink="false">8a5d2dbc-a0e4-4c7a-979f-3188051f228e:829318</guid><dc:creator>Scott  </dc:creator><description>The Clintons are attempting to take down the Democratic Party in 2008 so that they can retake the White House in 2012 after McCain defeats Obama. &amp;nbsp;It's clear to everyone what is happening. &amp;nbsp;The only question is when the superdelegates will step up and say that this year is more important than Hillary and Bill's personal ambition.</description></item><item><title>The brand called Obama </title><link>http://firstread.msnbc.msn.com/archive/2008/03/27/829196.aspx#829336</link><pubDate>Thu, 27 Mar 2008 20:18:39 GMT</pubDate><guid isPermaLink="false">8a5d2dbc-a0e4-4c7a-979f-3188051f228e:829336</guid><dc:creator>squintz, philly, pa</dc:creator><description>There have also been some great articles about the consistency of his marketing from a graphical standpoint. &amp;nbsp;It's really very impressive. &amp;nbsp;</description></item><item><title>The brand called Obama </title><link>http://firstread.msnbc.msn.com/archive/2008/03/27/829196.aspx#829346</link><pubDate>Thu, 27 Mar 2008 20:19:26 GMT</pubDate><guid isPermaLink="false">8a5d2dbc-a0e4-4c7a-979f-3188051f228e:829346</guid><dc:creator>Michelle Zee </dc:creator><description>&amp;quot;I see him as a leader rather than a boss,&amp;quot; Newmark said. He explains a leader as someone who inspires people to work on their own; a boss, conversely, orders people to work because that work is part of each person’s contract. &lt;br&gt;_________________________________________________&lt;br&gt;&lt;br&gt;Remarkable...that's a brand to adopt. &amp;nbsp;We need leadership, not a dictatorship empowered by and influenced by money. &amp;nbsp;The nerve of them to write Pelosi. &amp;nbsp;Stand by what you say Nancy, the same WAY we support Obama, we will support you. &amp;nbsp;We will help you dodge sniper fire...oh wait!...there was no sniper fire!&lt;br&gt;&lt;br&gt;Anytime you stand up for what is right, that dirty money shows up, but NOT THIS TIME! &amp;nbsp;</description></item><item><title>The brand called Obama </title><link>http://firstread.msnbc.msn.com/archive/2008/03/27/829196.aspx#829348</link><pubDate>Thu, 27 Mar 2008 20:19:41 GMT</pubDate><guid isPermaLink="false">8a5d2dbc-a0e4-4c7a-979f-3188051f228e:829348</guid><dc:creator>Enrique, Chicago</dc:creator><description>I forgot about Hillary's web video letting us know that she wanted to start a conversation with us. Was this conversation supposed to include constant attacks on Barack Obama, praising John McCain, and misspeaking about her experience in Bosnia? </description></item><item><title>The brand called Obama </title><link>http://firstread.msnbc.msn.com/archive/2008/03/27/829196.aspx#829352</link><pubDate>Thu, 27 Mar 2008 20:20:36 GMT</pubDate><guid isPermaLink="false">8a5d2dbc-a0e4-4c7a-979f-3188051f228e:829352</guid><dc:creator>Jamar, Phily PA</dc:creator><description>I can't wait to read it!!!</description></item><item><title>The brand called Obama </title><link>http://firstread.msnbc.msn.com/archive/2008/03/27/829196.aspx#829390</link><pubDate>Thu, 27 Mar 2008 20:24:16 GMT</pubDate><guid isPermaLink="false">8a5d2dbc-a0e4-4c7a-979f-3188051f228e:829390</guid><dc:creator>Pam, NC</dc:creator><description>Obama success is due to the fact that he is black and won 90% of the black vote.&lt;br&gt;&lt;br&gt;This is hardly &amp;quot;an emerging successful business model.&amp;quot;&lt;br&gt;&lt;br&gt;Clinton = economy</description></item><item><title>The brand called Obama </title><link>http://firstread.msnbc.msn.com/archive/2008/03/27/829196.aspx#829394</link><pubDate>Thu, 27 Mar 2008 20:24:28 GMT</pubDate><guid isPermaLink="false">8a5d2dbc-a0e4-4c7a-979f-3188051f228e:829394</guid><dc:creator>Bull the Dog</dc:creator><description>And I think First Read illustrates 21th century social ineractions by allowing Americans to freely express themselves through the employment of multimedia technologies, as Obama does. I am proud to be part of this digital age.&lt;br&gt;Obama really represents the 21st century's America with its high technologies, and it will be better ale to understand and respond to America's high technology economy and military. We need a leader like that. But we also should expect Obama to better represent the needs of America's senior citizens through the utilization of advanced sciences.&lt;br&gt;You know many of my college professors don't use email and are afraid of the Internet....</description></item><item><title>The brand called Obama </title><link>http://firstread.msnbc.msn.com/archive/2008/03/27/829196.aspx#829408</link><pubDate>Thu, 27 Mar 2008 20:26:25 GMT</pubDate><guid isPermaLink="false">8a5d2dbc-a0e4-4c7a-979f-3188051f228e:829408</guid><dc:creator>Paul, Riverside, CA</dc:creator><description>It's pretty simple. &amp;nbsp;The baby boomers, now in their 50-60's, had an average of 2-3 children. &amp;nbsp;Those children, now 18-30, are the core support of Obama. &amp;nbsp;The majority, if not all, of those supporters are very tech savvy. &amp;nbsp;That being said, they are also in the demographic of those who spend frivolously. &amp;nbsp;Unlike their parents who were brought up to save, and get jobs at 14 or 15 years old, generation X and Y grew up with not feeling strained when spending 5-50 dollars. &amp;nbsp;With the average Obama contribution coming in at just $100.00 it easy to understand that he simply honed in on a demographic that he is close in age to (compared to his opponents) and has been able to connect with them like no other politician has. &amp;nbsp;&lt;br&gt;&lt;br&gt;Also, one might want to look at all those who will turn 18 by November. &amp;nbsp;It would be interesting to see how far Obama's influence has gone, and if there will be an increase in those who vote at 18 because of his influence.&lt;br&gt; </description></item><item><title>The brand called Obama </title><link>http://firstread.msnbc.msn.com/archive/2008/03/27/829196.aspx#829444</link><pubDate>Thu, 27 Mar 2008 20:30:43 GMT</pubDate><guid isPermaLink="false">8a5d2dbc-a0e4-4c7a-979f-3188051f228e:829444</guid><dc:creator>jane-pa</dc:creator><description>you could subtitle it (The Joshua Generation) where blacks take over America with high positions.Obama has taken th eJFK and MLK mantels. And Farrakhan and Wright have told all he is the second messiaha and tons of people believe it. Like I have heard and its true all he does is read.</description></item><item><title>The brand called Obama </title><link>http://firstread.msnbc.msn.com/archive/2008/03/27/829196.aspx#829445</link><pubDate>Thu, 27 Mar 2008 20:31:10 GMT</pubDate><guid isPermaLink="false">8a5d2dbc-a0e4-4c7a-979f-3188051f228e:829445</guid><dc:creator>Gail, Dayton, OH</dc:creator><description>I check the Obama website 3 to 4 times a day to keep abreast. &amp;nbsp;I am 52 years old. &amp;nbsp;I have sponsored events at my home using the site and have met some fantastic supporter of all ages and races. &amp;nbsp;&lt;br&gt;&lt;br&gt;As great as the technology is, none of this would be possible without a candidate that has captured our excitment to believe in the future. &amp;nbsp;The ability to see how our indiviual small efforts make a diffrence is what movtivates us. &amp;nbsp;&lt;br&gt;&lt;br&gt; &amp;nbsp;Its more than hope, its a movement, that will not be spoiled by the media or other outside forces. &amp;nbsp;If Barack did not win the nomination, he has a base of supporters who would immediately follow his lead if he created a new Not for Profit organization to help bring about change in the country. &amp;nbsp;&lt;br&gt;&lt;br&gt;Going back to the Senate is too small for Barack, he will be our next President.&lt;br&gt;&lt;br&gt;Dems 08...Obama our Next President</description></item><item><title>The brand called Obama </title><link>http://firstread.msnbc.msn.com/archive/2008/03/27/829196.aspx#829462</link><pubDate>Thu, 27 Mar 2008 20:33:11 GMT</pubDate><guid isPermaLink="false">8a5d2dbc-a0e4-4c7a-979f-3188051f228e:829462</guid><dc:creator>sunny, nv</dc:creator><description>Having used his web-site to interact with supporters in my area, I was very impressed with how smart it is. &amp;nbsp;He not only has the ideas, he knows how to make them accessible and easy to use. &amp;nbsp;Also, he obviously knows how to assemble an extremely competent, smart, and capable staff.&lt;br&gt;&lt;br&gt;Leadership for our Country &lt;br&gt;Obama '08</description></item><item><title>The brand called Obama </title><link>http://firstread.msnbc.msn.com/archive/2008/03/27/829196.aspx#829479</link><pubDate>Thu, 27 Mar 2008 20:35:51 GMT</pubDate><guid isPermaLink="false">8a5d2dbc-a0e4-4c7a-979f-3188051f228e:829479</guid><dc:creator>&amp;quot;Obamanation&amp;quot; -- That doesn't scare anyone else??????</dc:creator><description>It's a GREAT business model. A business model that's been working for decades. Develop something supposedly revolutionary that will be outdated or broken in a couple of years and sell it for three times its value because no one's offering the same thing. Then, when the product does fall apart and people realize you can't get Real Change out of a box, they'll complain, but it'll be too late because the CEO will already have bought out before Change Inc. collapses and everyone who helped it get off the ground is screwed.&lt;br&gt;&lt;br&gt;Obama went way too far up the ladder way too quickly, with nothing to show for it but spoken word. History has taught us to be wary of people like him, but for some reason, we don't learn from the great socialists of the past and realize that Obama is only here for the history books. And when everything falls on its face, he'll be long gone with pension and library in tow, ready to let the next president take all the blame.&lt;br&gt;&lt;br&gt;Isn't that how it works, Bill? &lt;br&gt;&lt;br&gt;&lt;br&gt;&lt;br&gt;</description></item><item><title>The brand called Obama </title><link>http://firstread.msnbc.msn.com/archive/2008/03/27/829196.aspx#829506</link><pubDate>Thu, 27 Mar 2008 20:39:48 GMT</pubDate><guid isPermaLink="false">8a5d2dbc-a0e4-4c7a-979f-3188051f228e:829506</guid><dc:creator>S.B. Stein E.B. NJ</dc:creator><description>There needs to be some acknowledgement of the excitement that Obama has brought to the field of candidates when there were more. &amp;nbsp;He still is doing that. &amp;nbsp;I don't know how much now, but he still is. &amp;nbsp;If Obama wins the nomination, then he needs to keep it up and get people to the polls in order to win. &amp;nbsp;</description></item><item><title>The brand called Obama </title><link>http://firstread.msnbc.msn.com/archive/2008/03/27/829196.aspx#829520</link><pubDate>Thu, 27 Mar 2008 20:41:48 GMT</pubDate><guid isPermaLink="false">8a5d2dbc-a0e4-4c7a-979f-3188051f228e:829520</guid><dc:creator>donna, pgh.,pa.</dc:creator><description>When will Senator Clinton stop beating her inaccurate platform, 'Obama is unelectable'? The man is proving everyday that not only is he 'electable', but he's in the very &amp;nbsp;process of being elected. That is what enrages those who are against him. They think spewing hate will derail his campaign, the way Hillary killed her's in 'Bosnia'.&lt;br&gt;&lt;br&gt;Senator Obama is just getting started. We are helping him, and it feels so good to make a difference, for all of America, (even those who don't want it).&lt;br&gt;&lt;br&gt;The man is brilliant. The man is dynamic. Lastly, he is a human being. Just like those who fear him because he is different. Give the man a chance.&lt;br&gt;&lt;br&gt;Pulling for Obama '08</description></item><item><title>The brand called Obama </title><link>http://firstread.msnbc.msn.com/archive/2008/03/27/829196.aspx#829528</link><pubDate>Thu, 27 Mar 2008 20:42:54 GMT</pubDate><guid isPermaLink="false">8a5d2dbc-a0e4-4c7a-979f-3188051f228e:829528</guid><dc:creator>FREE AND THE BRAVE</dc:creator><description>Sad, but true, Obama is a &amp;quot;brand&amp;quot;. He gives a good speech albeit scripted, but has very little to bring to the presidency.I'm sorry, but I still have a problem with his associations. Obama made a conscious decision when he took his absentee fathers name of Barack, instead of Barry.He chose his church, and after 20yrs is still attending it.To me, actions speak louder than words, and Obama's actions worry me. I know the media has all but crowned him, but I think he deserves a lot more scrutiny about those associations.</description></item><item><title>The brand called Obama </title><link>http://firstread.msnbc.msn.com/archive/2008/03/27/829196.aspx#829542</link><pubDate>Thu, 27 Mar 2008 20:44:06 GMT</pubDate><guid isPermaLink="false">8a5d2dbc-a0e4-4c7a-979f-3188051f228e:829542</guid><dc:creator>lupercal, fl</dc:creator><description>haha...seen one of these time of articles before. pretty instructive, but still lacking in some respect. at least, what it's proven is that obama has the most sound business system. Mccain has gone bankrupt, clinton has gone bankrupt twice. Obama? he's flourishing. I'm still waiting to make sense out of his economic proposals, but in the meanwhile im more predisposed to him than anyone else.</description></item><item><title>The brand called Obama </title><link>http://firstread.msnbc.msn.com/archive/2008/03/27/829196.aspx#829562</link><pubDate>Thu, 27 Mar 2008 20:47:02 GMT</pubDate><guid isPermaLink="false">8a5d2dbc-a0e4-4c7a-979f-3188051f228e:829562</guid><dc:creator>Kathryn in Bham</dc:creator><description>Good comparison of a leader and a boss! I am in that age group they are targeting through 'new media' and can say that my generation is definately one that strives towards muddying the lines drawn in the sand and towards creating a &amp;quot;don't tell me no and I won't do it&amp;quot; relationship with authority, which, after all, is what is given to the President.</description></item></channel></rss>